EAN: 9781264257157

ROGUE WAVES - JONATHAN BRILL GEBUNDEN

A renowned business futurist shows leaders how their companies can adapt  survive  and thrive
in times of radical disruption caused by the convergence of economic  technological  and social
change. Today's businesses are sailing in stormy waters-financial crises  pandemics  social
chaos  trade wars  AI-with the waves getting bigger every day. In the ocean  a collision of
waves can create 85-foot walls of water called rogue waves  which can sink a ship in seconds.
These rogue waves aren't predictable  but they are forecastable-much like the radical changes
that businesses face in our current climate. If you can get ahead of them  you can profit from
them. This must-read survival guide from innovation expert and business futurist Jonathan Brill
shows leaders how their organizations can navigate these waves  ride out the fiercest of storms
and come out stronger on the other side. Drawing from years of experience as a Fortune 500
executive  advisor  and entrepreneur  Brill gives business leaders a practical action plan to:
Capitalize on the 10 economic  technological  and social trends  or waves  most likely to
collide and reshape the business world Implement techniques that all managers at any level can
use to turn sudden risks into outsized opportunities Create a culture of entrepreneurship and
experimentation Learn and scale the leadership skills and processes that will help transform
their companies into resilient and adaptable organizations Timely  important  and essential 
Rogue Waves equips business leaders with the predictive tools they need to take advantage of
randomness  turn chaos into profit  and control their future  so that their companies
thrive-while their competitors are washed away.

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