You Are Here 2 - Victionary Gebunden

When it comes to designing effective signages that are also appealing to the eye a delicate balance needs to be struck. On one hand a wayfinding system has to avoid confusion and reduce stress for visitors orienting themselves within complex environments such as a healthcare facility. On the other hand as a big part of many a visual identity design project it can help a brand stand out by presenting distinct pops of personality. A follow-up to the first edition that was published in 2013 ?You Are Here 2' showcases a new curation of the best signages and wayfinding systems that enhance spa ces and settings around the world today. Whether they serve to simply guide people from point A to point B or elicit curiosity and delight in exploration these projects reflect the work of designers who are adept at merging form and functionality to demonstrate creative thinking and empathy.