EAN: 9789887566557

NEW UTILITARIAN - VICTIONARY GEBUNDEN

New Utilitarian takes an intriguing look at the designers who are seamlessly applying a
systematic approach to their work to translate bold ideas into striking visual languages for
the Age of Data. Trends may come and go in the design world  but when function follows form 
the results are often timeless. As technology continues to advance and digital devices become
increasingly inextricable from our daily lives  behavioural research  insight  and analysis are
informing creativity and craftsmanship  giving designers a grid-like playground to explore and
experiment with ideas that simultaneously solve problems and push boundaries at the
intersections of the logical and the imaginative to resonate. Rooted in reason and principle 
each project is a meaningful expression of modern artistry that leaves a distinct impression on
the design landscape of today.

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