The co-founder of the Stanford d.School introduces the power of design thinking to help you
achieve goals you never thought possible.Achievement can be learned. It's a muscle and once
you learn how to flex it you'll be able to meet life's challenges and fulfill your goals
Bernard Roth Academic Director at the Stanford d.school contends.In The Achievement Habit
Roth applies the remarkable insights that stem from design thinking-previously used to solve
large scale projects-to help us realize the power for positive change we all have within us.
Roth leads us through a series of discussions stories recommendations and exercises designed
to help us create a different experience in our lives. He shares invaluable insights we can use
to gain confidence to do what we've always wanted and overcome obstacles that hamper us from
reaching our potential including:Don't try-DO Excuses are self-defeating Believe you are a
doer and achiever and you'll become one Build resiliency by reinforcing what you do rather than
what you accomplish Learn to ignore distractions that prevent you from achieving your goals
Become open to learning from your own experience and from those around you And more.The brain
is complex and is always working with our egos to sabotage our best intentions. But we can be
mindful we can create habits that make our lives better. Thoughtful and powerful The
Achievement Habit shows you how.