EAN: 9780063025530

INSPIRED - MATT RICHTEL GEBUNDEN

Remarkable. This profound volume informs and inspires. ?PW  STARRED review From the Pulitzer
Prize?winning New York Times science reporter acclaimed for ?bring[ing] scientific concepts to
life? (Bill Gates)  a pathbreaking new investigation into the mysteries of human creativity How
does creativity work? Where does inspiration come from? What are the secrets of our most
revered creators? How can we maximize our creative potential? THIS IS THE STORY OF HOW WE
CREATE. Creativity defines the human experience. It sparks achievement and innovation in art 
science  technology  business  sports  and virtually every activity. It has fueled human
progress on a global level  but it equally is the source of profound personal satisfaction for
individual creators. And yet the origins of creative inspiration and the methods by which great
creators tap into it have long been a source of mystery  spoken of in esoteric terms  our
rational understanding shrouded in complex jargon. Until now. Inspired is a book about the
science of creativity  distilling an explosion of exciting new research from across the world.
Through narrative storytelling  Richtel marries these findings with timeless insight from some
of the world's great creators as he deconstructs the authentic nature of creativity  its
biological and evolutionary origins  its deep connection to religion and spirituality  the way
it bubbles in each of us  urgent and essential  waiting to be tapped. Many of the questions
Richtel addresses are practical: What are the traits of successful creators? Under which
conditions does creativity thrive? How can we move past creative blocks? The ultimate message
of Inspired is that creativity is more accessible than many might imagine  as necessary 
beautiful  and fulfilling as any essential part of human nature.

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