New Year's Day 1933 in New York City and Max Disher a young black man has just found out
that a certain Dr Junius Crookman has just discovered a mysterious process that allows people
to bleach their skin white - a new way to 'solve the American race problem'. Max who is tired
of being rejected by women because of his dark skin leaps at the chance. After a brief stay at
the Crookman Sanitarium where he receives the procedure he becomes Matthew Fisher a white
man who is able to attain everything he has ever wanted: money power a beautiful wife and
good liquor. But as America becomes whiter and whiter it gets more and more dangerous.