WALL STREET JOURNAL BESTSELLER From Michael Dell renowned founder and chief executive of one
of America s largest technology companies the inside story of the battles that defined him as
a leader In 1984 soon-to-be college dropout Michael Dell hid signs of his fledgling PC
business in the bathroom of his University of Texas dorm room. Almost 30 years later at the
pinnacle of his success as founder and leader of Dell Technologies he found himself embroiled
in a battle for his company s survival. What he d do next could ensure its legacy or destroy it
completely. Play Nice But Win is a riveting account of the three battles waged for Dell
Technologies: one to launch it one to keep it and one to transform it. For the first time
Dell reveals the highs and lows of the company's evolution amidst a rapidly changing industry
and his own as he matured into the CEO it needed. With humor and humility he recalls the
mentors who showed him how to turn his passion into a business the competitors who became
friends foes or both and the sharks that circled looking for weakness. What emerges is the
long-term vision underpinning his success: that technology is ultimately about people and their
potential. More than an honest portrait of a leader at a crossroads Play Nice But Win is a
survival story proving that while anyone with technological insight and entrepreneurial zeal
might build something great it takes a leader to build something that lasts.
