NEW YORK TIMES BESTSELLER • From the author of The Power of Habit a fascinating exploration
of what makes conversations work—and how we can all learn to be supercommunicators at work and
in life “A winning combination of stories studies and guidance that might well transform
the worst communicators you know into some of the best.”—Adam Grant author of Think Again and
Hidden Potential FINALIST FOR THE SABEW BEST IN BUSINESS BOOK AWARD Come inside a jury
room as one juror leads a starkly divided room to consensus. Join a young CIA officer as he
recruits a reluctant foreign agent. And sit with an accomplished surgeon as he tries and fails
to convince yet another cancer patient to opt for the less risky course of treatment. In
Supercommunicators Charles Duhigg blends deep research and his trademark storytelling skills
to show how we can all learn to identify and leverage the hidden layers that lurk beneath every
conversation. Communication is a superpower and the best communicators understand that
whenever we speak we’re actually participating in one of three conversations: practical (
What’s this really about? ) emotional ( How do we feel? ) and social ( Who are we? ). If you
don’t know what kind of conversation you’re having you’re unlikely to connect.
Supercommunicators know the importance of recognizing—and then matching—each kind of
conversation and how to hear the complex emotions subtle negotiations and deeply held
beliefs that color so much of what we say and how we listen. Our experiences our values our
emotional lives—and how we see ourselves and others—shape every discussion from who will pick
up the kids to how we want to be treated at work. In this book you will learn why some people
are able to make themselves heard and to hear others so clearly. With his storytelling that
takes us from the writers’ room of The Big Bang Theory to the couches of leading marriage
counselors Duhigg shows readers how to recognize these three conversations—and teaches us the
tips and skills we need to navigate them more successfully. In the end he delivers a simple
but powerful lesson: With the right tools we can connect with anyone.
