Decisions in businesses and organizations are too often based on fads fashions and the success
stories of famous CEOs. At the same time traditional models and new cutting-edge solutions
often fail to deliver on what they promise. This situation leaves managers business leaders
consultants and policymakers with a profound challenge: how can we stay away from trends and
quick fixes and instead use valid and reliable evidence to support the organization? In
response to this problem evidence-based management has evolved with the goal of improving the
quality of decision-making by using critically evaluated evidence from multiple sources -
organizational data professional expertise stakeholder values and scientific literature. This
book sets out and explains the specific skills needed to gather understand and use evidence to
make better-informed organizational decisions. Evidence-Based Management is a comprehensive
guide that provides current and future managers consultants and organizational leaders with
the knowledge and practical skills to improve the quality and outcome of their decision-making.
Online resources include case studies exercises lecture slides and further reading.
