'In a world beset by burnout Greg McKeown's work is essential' -- Daniel H. Pink 'Effortless
shows that achieving more doesn't have to be as hard as we make it out to be' -- Arianna
Huffington NEW YORK TIMES BESTSELLER · A Times (UK) Best Book of the Year · From the author of
the million-copy-selling Essentialism comes an empowering guide to achieving your goals. It all
starts with a simple principle: Not everything has to be so hard. The intricacy of modern life
has created a false dichotomy between things that are 'hard and important ' and those that are
'easy and trivial.' Everything has become so much harder than it ought to be. But Greg McKeown
bestselling author of Essentialism says there is a third alternative. In Effortless he
offers practical tools for making the most essential activities the easiest ones so you can
achieve the results you want without burning out. Honed over the better part of a decade
these strategies include: ·Turning tedious tasks into enjoyable rituals ·Preventing frustration
by solving problems before they arise ·Setting a sustainable pace instead of powering through
·Making one-time choices that eliminate many future decisions ·Making relationships easier to
maintain and manage ·And much more McKeown's philosophy of essentialism has helped thousands to
recognise that the effortless way isn't the lazy way. It's the smart way. Not every hard thing
in life can be made easy but we can make it easier to do more of what matters most. Effortless
will show you how.
