From the millionaire entrepreneur and New York Times bestselling author of The 10X Rule comes a
bold and contrarian wake-up call for anyone truly ready for success. One of the 7 best
motivational books of 2016 according to Inc. Magazine. Before Grant Cardone built five
successful companies (and counting) became a multimillionaire and wrote bestselling books...
he was broke jobless and drug-addicted. Grant had grown up with big dreams but friends and
family told him to be more reasonable and less demanding. If he played by the rules they said
he could enjoy everyone else's version of middle class success. But when he tried it their way
he hit rock bottom. Then he tried the opposite approach. He said NO to the haters and naysayers
and said YES to his burning outrageous animal obsession. He reclaimed his obsession with
wanting to be a business rock star a super salesman a huge philanthropist. He wanted to live
in a mansion and even own an airplane. Obsession made all of his wildest dreams come true. And
it can help you achieve massive success too. As Grant says we're in the middle of an epidemic
of average. The conventional wisdom is to seek balance and take it easy. But that has really
just given us an excuse to be unexceptional. If you want real success you have to know how to
harness your obsession to rocket to the top. This book will give you the inspiration and tools
to break out of your cocoon of mediocrity and achieve your craziest dreams. Grant will teach
you how to: · Set crazy goals-and reach them every single day. · Feed the beast: when you
value money and spend it on the right things you get more of it. · Shut down the doubters-and
use your haters as fuel. Whether you're a sales person small business owner or 9-to-5 working
stiff your path to happiness runs though your obsessions. It's a simple choice: be obsessed or
be average.
