Put your best brand story in front of 1+ billion users! One of the most energetically social of
the major social media platforms Instagram has the highest brand engagement rate of them all.
Throw in the app's more than 1 billion active monthly users and its powerful business
tools--including shoppable posts devoted business profiles and advanced analytics--and you
have an unmissable opportunity to tell a gripping story that bonds you with your customers and
makes your business an integral part of their social media lives. The latest edition of
Instagram For Business For Dummies puts you in the picture on how to showcase your product
craft your narrative and gather insight into how your customers experience and react to your
business . Presented in straightforward practical language by three Instagram and marketing
gurus you'll swiftly go from setting up your account and profile to applying strategies for
writing winning captions and creating content that deliver super-engaged customers. * Set up
your account profile and analytics * Upload content and get smart with IG Stories and live
video * Build and target paid advertising * Master the art of the hashtag Whatever your current
Instagram skill-level there's always somewhere new to take you're the story of your business
--and there's no better way to begin a gripping new chapter in that story than with this book.
