The new eighth edition of the pioneering guide to generating attention for your idea or
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relations marketing and customer communications--all at a fraction of the cost of traditional
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revised and updated to present the most innovative methods and cost-effective strategies. The
most comprehensive update yet shows you details about the pros and cons of AI and machine
learning to automate routine tasks. Your life is already AI-assisted. Your marketing should be
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this must-have resource will help you: * Incorporate the new rules that will keep you ahead of
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eager to hear from you * Gain valuable insights through compelling case studies and real-world
examples The eighth edition of The New Rules of Marketing and PR: How to Use Content Marketing
Podcasting Social Media AI Live Video and Newsjacking to Reach Buyers Directly is the ideal
resource for entrepreneurs business owners marketers PR professionals and managers in
organizations of all types and sizes.
