This practical book will help you transform your business from a linear take-make-waste
approach into one that is sustainable circular but also profitable resilient and
competitive. The triple crisis of climate change pollution and biodiversity loss is
demanding action from companies resources are limited supply chains are vulnerable and
consumers are demanding change. Business leaders face the challenge of shifting from a linear
take-make-waste approach to one that is circular regenerative resilient and profitable to
ensure long term success. Whether you're just starting to explore circularity or you are
already actively advancing a circular business agenda this book caters to your unique journey.
It introduces a set of circular business model patterns as a pathway to transformation and
creating value in a circular economy. It offers over 100 real-world case studies of circular
business model innovation to highlight emerging trends new opportunities and the pathway to
sustainable change. Our goal is to empower YOU to actively craft your own circular
transformation pathway step by step ensuring a hands-on and personalized journey toward
implementing circular business models. This handbook is designed to be both practical and
interactive. We have developed four guiding worksheets that will help you crystallize your
insights refine your strategy and solidify your path toward a successful circular
transformation. These tools serve as companions ensuring that the journey from inspiration to
implementation is tailored to your specific needs.
