For strategic management and business policy courses. Using a strategic management model to
learn and apply key concepts Picking up where popular previous editions left off Strategic
Management and Business Policy further sharpens and modernizes this text's approach. It teaches
strategy with an emphasis on globalization innovation and sustainability. And educates
students about strategic concepts they need to know as they face the issues that all
organizations must build upon to push their businesses forward. With new cases vignettes
examples and statistics in the 16th Edition students get an extraordinarily well-researched
and practically crafted lesson.
