Fearless innovative driven and daring. These are the qualities of a disruptor: a business
that is willing to take risks to achieve incredible success. In The Disruptors leading
business journalist Sally Percy investigates the stories behind some of the world's most
innovative businesses who took unconventional and trailblazing approaches to overcome the
competition and achieve success. Spotify Nintendo TikTok and A24. These are all businesses
that have taken disruptive pathways to success and have redefined their industries. The
Disruptors dives into the strategies behind these stories offering valuable insights into
innovative and daring entrepreneurship.
