For fans of Atomic Habits and Malcolm Gladwell: a revolutionary framework that empowers you to
transform yourself from someone who could succeed into someone who mathematically should
succeed utilizing a "goal hacking" methodology to increase your odds of success. We live in a
culture that is obsessed with optimizing for productivity. If you want to have a successful
career we've been told you need to do more in less time right? Wrong. Kyle Young is the
marketing mastermind behind best-selling authors (like Jeff Goins and Gary Taubes)
tech-startup founders real estate moguls and award-winning psychologists. He spent years
analyzing how these A-list clients achieved their biggest goals. Productivity and even grit or
the 10 000 hour rule he says are the wrong approaches for pursuing big goals. The secret
flywheel he discovered? Focus on the upshot or outcome by learning how to "hack" the odds in
your favor. Outcomes are the product of a fundamental relationship between two important
numbers: a person's odds of success and the number of times they try. In SUCCESS IS A NUMBERS
GAME Kyle busts conventional myths about the odds of success distilling his "goal hacking"
framework for stacking the odds by deconstructing goals into "key events." Kyle says our unique
habits and attributes impact our specific outcomes--and adjusting those levers is the key. In
Part 1: The Surprising Truth About Your Odds of Success he busts myths about odds we've heard
like "1 in 10 businesses fail " or "14% of job applicants get the job." But these are simple
generic odds. Goals are compound events. In fact ambitious goals are complex long-term
projects with many micro elements that influence the outcome--events relationships decisions
and external factors all of which can be manipulated with odds. In Part 2: Maximize Your
Chances of Achieving Big Goals we learn how to set up "automatic advantages " how to
effectively adjust our decision-making and relationships based on chance. In Part 3: Play
Defense with a Gambler's Mind readers are empowered to fend off obstacles learn "the rule of
60%" to avoid giving up and how to reduce the chances of derailing events. SUCCESS IS A
NUMBERS GAME will offer a clear practical answer to the challenge of how to accomplish your
biggest goals when the odds feel stacked against you. Because as Kyle says the greatest
success stories in history analyzed correctly offer us a framework that acknowledges the
reality of disparity the necessity of failure and the very real opportunity for success.
