EAN: 9781472979117

I AM MY BRAND - KUBI SPRINGER TASCHENBUCH

I Am My Brand provides achievable techniques and tools for women to build their personal brand.
This is an essential step-by-step guide to building your brand  knowing your worth  and being
unapologetic about it. I Am My Brand is a toolkit for personal brand success. Featuring dynamic
female brand builders from around the world  the book is a woven tapestry of personal brand
advice with storytelling and support that offers a practical guide for female entrepreneurs 
freelancers and executives. I Am My Brand explores the techniques used by different women
across cultures to build their personal brand  as well as the challenges they faced and their
paths to overcoming them. Focused on the skills needed to succeed  their stories - coupled with
the author's expertise - will support readers on their own journey to brand success and
self-empowerment in work and life. The book is written in a down-to-earth style  with light
entertainment and real-life anecdotes  providing insights into how to create  package and grow
your personal brand. Written by one of the most influential female brand builders in the UK  I
Am My Brand is a testament to the power of being a woman and illustrates what it takes to build
a powerful female brand in today's male dominated business world.

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