What does it take to successfully launch and scale a startup in Asia? While much of modern
business literature covers Silicon Valley and its founders building a company in Asia-a world
center of technology and innovation-is a vastly different journey and not nearly as widely
covered. This book aims to change that. Asian Founders at Work is an essential compilation of
in-depth incisive interviews with over 20 top technopreneurs from the region. Authors Ezra
Ferraz and Gracy Fernandez have gathered their exclusive conversations with business leaders:
Min-Liang Tan (Razer) Maria Ressa (Rappler) Chatri Sityodtong (ONE Championship) Patrick
Grove (iflix) and Khailee Ng (500 Startups) are just a few. Questions about early difficulties
fundraising business pivots strategic partnerships exits via acquisition or IPO and more
are answered in great detail to shine a light on the founders' unique experiences. Learn
directly from game-changers in their own voice. By documenting these stories the authors have
created the largest and most comprehensive record of successes to date. Whether you are an
aspiring entrepreneur yourself a business student wanting to become well-versed in
international practices or an owner looking to expand to the area this book provides a
thorough guide to the startup culture in Asia from the most knowledgeable sources possible.
What You Will Learn Gain business knowledge of practices that are localized to Asia Become
familiar with essential startup topics including product development user acquisition
recruiting and fundraising Study individual companies and founders and an overview of startup
culture Who This Book Is For Those in the tech ecosystem in East Southeast and South Asia
including aspiring founders or current founders who have started their entrepreneurial journey.
This book is alsofor people outside of Asia who have an interest in the region. Entrepreneurs
or businesspeople can refer to this book as they consider expansion into the area. Researchers
and readers can pick up this book if they are curious about the business landscape of Asia and
want to hear directly from game-changing founders.
