Named one of the Best Business Books of 2023 by the Financial Times Thinkers50 2023 Winner:
Talent Award From MIT professor and pre-eminent voice on Good Jobs comes a leadership guide for
choosing excellence and providing good jobs that offer a living wage dignity and
opportunities for growth. From healthcare facilities to call centers fulfillment centers to
factories and restaurants to retail stores companies are struggling to find or keep workers
because the jobs they offer are low-paying stressful and provide little chance for growth and
success. Workers want good jobs and many leaders want to provide them. But they don't think
they can offer higher pay and more motivating work without hurting the bottom line. Most
business leaders want to win with customers but their companies are hobbled by a host of
service and operational problems largely driven by high employee turnover-turnover that's
partly driven by low pay. It is indeed a vicious cycle and Zeynep Ton is here to show you the
way out: why good jobs combined with strong operations lead to higher productivity and
increased competitiveness for the business. And why more than ever in a world with tight
labor markets failing to provide good jobs will catch up with you and threaten your business.
As the leading scholar on good jobs and president of the Good Jobs Institute Ton has helped
executives at many companies implement a good jobs system. With expertise drawn from spending
time on the front lines with workers and their managers she knows what's keeping most
companies mired in mediocrity and how implementing a good jobs system makes them more
competitive more resilient and more likely to attract and retain loyal customers and
dedicated employees. Practical prescriptive and often provocative The Case for Good Jobs is
essential reading for company leaders who want to-who need to-choose excellence.