'Invaluable information ... that will help you show up as yourself - and leverage that to your
advantage' - SUNNY HOSTIN '[A] groundbreaking powerful book' - TIFFANY ALICHE 'Essential
advice for anyone who has felt underestimated in a negotiation' - DOUGLAS STONE Negotiation can
make the difference between success and failure a win or a loss a 'no' or a 'yes'. But what
if you are coming up against a brick wall due to implicit prejudice or even outright
discrimination? Celebrated lawyer and mediator Damali Peterman leads a complete course in
negotiation. Drawing on decades of training and experience as a negotiator in high-stakes
situations Peterman has developed successful strategies that will help you become the best
communicator that you can be. She takes readers into the boardroom as well as out into real
life showing the application of negotiation and how everything is potentially up for
discussion - from navigating a potential promotion to maximising the trade-in value of your
car. At every step Peterman acknowledges that the unique way you show up in the world will
impact your negotiations in all sorts of surprising ways ... and that this can in fact be a
good thing. Because when you show up prepared and proud of who you are you'll reap the
rewards. Be Who You Are to Get What You Want is a masterclass in how to engage in effective
sympathetic and successful negotiation while retaining your identity.