How many steps have you done today? How many emails answered? How much money have you spent
this week And how many hours have you slept? Welcome to the numberdemic where a deluge of
figures stats and data manipulate your every move. From the way you work date and exercise to
the products you buy and the news you read numbers have worked their way into every part of
our lives. But is life better this way? How are all of those numbers affecting us? With
fascinating sometimes frightening and sometimes shrewdly funny research behavioural
economists Micael Dahlen and Helge Thorbjørnsen explain why we're so attached to numbers and
how we can free ourselves from their tyranny. Along the way you'll learn why viral videos
however inaccurate become more convincing with every view how numbers can affect the way we
physically age if we let them why the more films you rate the less impressive you'll find
them and how numbers that 'anchor' themselves in your brain can affect the size of your
mortgage - plus much more. Sharp insightful and totally engaging MORE. NUMBERS. EVERY. DAY.
is your vaccination against a world obsessed with numbers. 'An entertaining and
thought-provoking antidote to the tyranny of numbers in the modern world. By looking at the
psychology of how we are tricked goaded and often crushed by endless quantification the
authors present a winning case for weaning ourselves off number-dependence.' -Alex Bellos
author of Can You Solve My Problems? 'Everybody should read this book. A smart and insightful
read that will totally change the way you think - and live.' -Thomas Erikson author of Sunday
Times bestseller Surrounded By Idiots 'Written in lucid skillfully translated prose that puts
the science into philosophical perspective this shines a fascinating light on the modern-day
obsession with numerical quantity over quality.' -Publishers Weekly 'In 31 234 words Dahlen and
Thorbjørnsen cast their four critical and at times whimsical eyes at our numbered existences
revealing that consuming too much 'pi' might be bad for our health.' -Professor Scott Page
author of The Model Thinker
