From street style to high fashion London has been a hub of fashion creativity and innovation
for centuries. Mary Quant. Vivienne Westwood. Alexander McQueen. Martine Rose. The list of
designers inspired by the chaos and expanse of London is almost endless as are the styles and
subcultures born there. From the punks of King's Road to the New Romantics of the Soho clubbing
scene London is entirely unique in its sprawling and often unorthodox range of fashions. So
many of the world's most beloved fashion icons are also Londoners with figures like Twiggy
Kate Moss Alexa Chung Siouxsie Sioux and Adwoa Aboah inspiring trends across the globe.
Following the explosions of ingenuity and evolution of London style this beautifully
illustrated reference is the perfect guide to embrace the enthralling mix of chic edgy and
novel that is London fashion.
