EAN: 9781847942821

CENTENNIALS - ALEX HILL TASCHENBUCH

Start-ups rarely survive their second birthday. Even established firms in the UK and the US
average a life of only fifteen years. So how can your company build and sustain success for
decades to come? Professor Alex Hill has conducted thirteen years of groundbreaking research
into a clutch of organisations that have outperformed their peers for over 100 years - from
NASA to the New Zealand All Blacks  from Eton College and the Royal College of Art to the Royal
Marines and the Royal Shakespeare Company. And what he has found is that these very different
organisations all share remarkably similar strategies when it comes to building and maintaining
excellence and success - strategies that frequently fly in the face of conventional business
wisdom. Here Professor Hill shares the twelve traits that have set these organisations apart
for over a century  from the way they analyse success and failure to their approach to finding
the best people and the brightest new ideas. In so doing  he identifies the strategies and
habits that you can employ in your company to create a strong and stable core and to ensure the
same long-term prosperity. In short  he shows you how to build a promising enterprise into an
enduring  great organisation. _____________________________________________ 'An instant
classic.' Charles Handy  author of 'The Empty Raincoat' and 'The Second Curve' 'Every CEO
should be given a copy with their morning coffee.' Robin Dunbar  Professor of Evolutionary
Psychology at the University of Oxford 'If you want to learn what it takes to achieve truly
sustainable success in an organisation  then this is a book for you.' Shaun Fitzgerald  OBE 
Director of the Centre for Climate Repair at the University of Cambridge

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