An understanding of intellectual property is an essential component of management and business
strategy in many industries. It can be used to generate value and create competitive advantage
and goes hand-in-hand with the study of technology innovation and international business.
However the literature on intellectual property has been dominated by writers with backgrounds
in legal science and economics.This book advocates an interdisciplinary view on intellectual
property management for business and management students and professionals. It provides an
outline of the field in terms that are tailored to management scholarship and with an emphasis
on business decision making. It is intended for business school students of intellectual
property management innovation strategic management and industry studies as well as
professionals in need of an accessible and business-minded approach to intellectual property
management.
