Thisbook describes the coming about and first results of the AiREAS healthycity cooperative in
the city of Eindhoven and Province of North Brabantin the Netherlands. AiREAS is an initiative
focused on the multidisciplinaryco-creation of healthy cities using the core human value of
human health andair quality as guiding principle for profound regional innovation. The
uniquegroup process that followed uses the complexity of the city of Eindhoven asliving lab. It
is an anthropology based initiative that invites directly to thesame table of core innovative
responsibility the local government innovativebusiness partners scientific insights and
research and civilian participation.The first phase is described here in which the consortium
decided to want tomake the invisible of air pollution and human exposure visible for the
integralinnovative participation of all city's core pillars (policy education infrastructure
culture and entrepreneurship). The experience is unique in theworld and proceeding now with
more phases in Eindhoven and the role out of thesame working format in other cities. This Brief
is made available to inspirethe world to address together the most complex issues of our
current era:pollution climate and core human values.
