Tim Posselt investigates the factors leading to organizational competence for servitization - a
key strategic alternative in times of digitalization and globalization - and analyses the
transformation process servitizing firms undergo. He explores the issue through conceptual
research and case studies and identifies the ability to access and leverage customer knowledge
as the foundation of successful servitization. The findings provide valuable insight for
managers looking to strengthen their service business and add to literature on servitization
and service-dominant logic.
