Internationally renowned artist Heiner Meyer (b.1953) utilizes Pop Art strategies combining
visual material from a vast variety of contexts. His paintings combine comic figures
compositions by Picasso or Hockney and advertising for modern luxury brands condensing them
into a new pictorial creation that allows for a diverse range of reflections that update the
critical potential of Pop Art in the face of contemporary consumerism. The publication Pop Art
Now shows various views of the installation and paintings from the exhibition at the Kunstforum
Wien as well as recent works from the last two years. In her text art historian Dr Renée
Gadsden provides insights into the exhibition and Heiner Meyer's oeuvre since the beginning of
his artistic career.