This book seeks to answer the essential question of the investment-worthiness of green
instruments. It is evident that investing in green and energy-efficient firms will be the most
profitable choice for wise investors in the years to come. The reconciliation of the social
choice for green technology and investors' choice for gray technology will be automatically
achieved once green firms become more profitable than gray ones in the Indian context. As
there has been very little research done in this area especially in the Indian context this
book addresses that gap. In order to do so it follows the development of five different
portfolios consisting of 100% green 75% green-25% gray 50% green-50% gray 25% green-75% gray
and 100% gray stocks and attempts to answer questions such as: Do green portfolios entail less
relative own-risk as compared to their gray counterparts? How effectively do green portfolios
avoid market risk? Are green portfolios inherently more stable? Do green portfolios have a
higher probability of surviving a financial crisis? Is the performance of green portfolios
backed by their fundamentals? Is there any particular technical trading strategy that can
ensure a consistently above-average return from these portfolios?
