EAN: 9788410650190

SHAPES

Basic geometric shapes and their various combinations are hugely popular in graphic design. The
creative possibilities they offer are limitless  and viewers continuously interpret them
consciously and unconsciously. In this book  now in paperback  readers will find many examples
of why geometry is still very much relevant in today's graphic design industry and how it is a
crucial part of our visual language. Beyond their colour and size  forms and shapes determine
the character and the mood of a layout  without us even realising it. They provide order and
harmony in a world of imperfection and chaos. Designers know this and have been using geometric
shapes as a tool for communication and visual impact since the very beginning of the
profession. The broad range of case studies featured in this book demonstrates how familiar
shapes can be transformed and used to convey new concepts and trends in design.

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