EAN: 9780128034057

YOU FOR SALE - STUART SUMNER KARTONIERT (TB)

Everything we do online  and increasingly in the real world  is tracked  logged  analyzed  and
often packaged and sold on to the highest bidder. Every time you visit a website  use a credit
card  drive on the freeway  or go past a CCTV camera  you are logged and tracked. Every day
billions of people choose to share their details on social media  which are then sold to
advertisers. The Edward Snowden revelations that governments - including those of the US and UK
- have been snooping on their citizens  have rocked the world. But nobody seems to realize that
this has already been happening for years  with firms such as Google capturing everything you
type into a browser and selling it to the highest bidder. Apps take information about where you
go  and your contact book details  harvest them and sell them on - and people just click the
EULA without caring. No one is revealing the dirty secret that is the tech firms harvesting
customers' personal data and selling it for vast profits - and people are totally unaware of
the dangers. You: For Sale is for anyone who is concerned about what corporate and government
invasion of privacy means now and down the road. The book sets the scene by spelling out
exactly what most users of the Internet and smart phones are exposing themselves to via
commonly used sites and apps such as facebook and Google  and then tells you what you can do to
protect yourself. The book also covers legal and government issues as well as future trends.
With interviews of leading security experts  black market data traders  law enforcement and
privacy groups  You: For Sale will help you view your personal data in a new light  and
understand both its value  and its danger.

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