Design a long life full of love purpose well-being and friendship at any age using the
creative tools of award-winning product designer author and world's #1 life coach Ayse
Birsel.What does it mean to craft the life you want as you grow older? For industrial designer
and author Ayse Birsel the answer draws on key principles of design-like optimism empathy
collaboration open-mindedness and holistic thinking-as well as the experiences of older
people on the pioneering frontiers of long life. Longer life is a thrilling modern opportunity
and like so many parts of life it needs to be thoughtfully designed.Thinking about a long life
is very exciting indeed. It's also a new phenomenon. Fifty years ago living into one's
seventies was considered the mark of a long life. Today seventy feels young eighty feels
normal and ninety is within reach. Birsel believes this new horizon of life is as important
and exciting as the invention of moving pictures. Or that of automobiles or even space travel.
Her point is when a change this big happens innovation follows.This book is for everyone who
is interested in defining their long life using design thinking tools. It's an interactive
book with exercises that will help you think creatively by asking you to visualize your life.
It is full of insights learned from wise people who have lived the longest. It is organized
into the four themes of Love Purpose Well-Being and Friendship and contains insights that
will help you love better find purpose practice well-being and make friends.Drawing on
Birsel's year-long codesign research with older people Design the Long Life You Love offers
readers of all ages-from those in their twenties and thirties just starting out to those in
mid-life looking for a change to those in later life who are the experts for us
all-thought-provoking questions exercises for self-exploration and interviews with innovative
entrepreneurs and thought-leaders to guide them on their own journeys of crafting the next
phase of life. Focusing on four keys areas-Love Purpose Well-Being and Friendship-this book
pairs life lessons from people who've lived the longest with design tools to help you plan your
own long life whether you're looking ahead to retirement a home post-children or starting a
new project that makes you come alive.Playfulness is key to creating a long life and readers
will find that reflected in this joy-filled book. Whimsical two-color drawings illustrated
interviews with thought-leaders and interactive exercises will put you in the mindset of a
designer as you foster creativity and explore what your own long life can look like. When it
comes to our lives we are our own innovators-so let's begin to learn how to do just
that.Welcome to Design the Long Life You Love!
