A unique perspective of classical and contemporary thinking of cultural management in one text.
Understanding Cross-Cultural Management 5th edition by Browaeys and Price is the ideal
learning resource for those studying relevant subjects with its unique approach to key ideas
and concepts in cross-cultural management from theory to practice. Whether you are a student
looking forward to beginning your career in business or you are a looking to improve your
professional skills this textbook offers learning content and features that reflect the
increasing diversity within the workforce and the global nature of business today. The learn by
doing approach encourages you to explore ideas and insights from multiple perspectives and
regions. Key features include: New and updated topical news articles reflecting the dynamic
nature of cross-cultural management. End-of-chapter activities that will allow you to apply
your learning and test your knowledge of the content in the book Case study material providing
non-Western examples and covering a wider range of cultures and perspectives. The new and
updated content along with an array of learning resources will help you gain a deeper
understanding of the topic and sharpen your critical thinking skills prompting you to reflect
both individually and in your class discussions with your fellow students.
