Every company not-for-profit and government department talks about the importance of
innovation but we struggle to do it effectively and encounter the common pitfalls. This
mythbusting practical book demystifies innovation and reveals a proven 5-step framework that
makes it easy for anyone. Revealing the secrets of how to do innovation better you'll also
discover how to build and lead an innovation team communicate effectively and get your ideas
adopted. Full of practical advice and templates you just need to follow the plan: Clear the
ground Setting the context and clearing away misunderstandings and myths Find purpose getting
your purpose sorted as fundamental to all following practical steps Generate ideas how to get
new ideas (with a practical exercise annex) Secure support how to get your new ideas taken up
with practical tips and strategies Get it implemented how to ensure the best actually happen
with tips and strategies