With the millions of apps in the crowded Apple iTunes App Store it can be difficult to get
your apps noticed. How can you make your app stand out from the crowd and get it the reviews it
deserves? iOS Wow Factor shows you how to get noticed! It explains how to go beyond the basics
and where to break the rules to give your users a wow experience! You'll learn to use standard
controls as well as to create non-standard controls and high-impact custom interactions to
realize truly compelling app designs. Get grounded in Apple's Human Interface Guidelines (HIG)
so that you can appreciate all its wisdom. From that excellent foundation move beyond the HIG
and learn how to ensure that all your apps have that wow factor. Learn all about user
experience (UX) design techniques with and beyond Apple's HIG and how to move your apps out
of mundane design and into innovative user experiences. Examine the characteristics and
constraints of the iOS platform and how to leverage its strengths to maximum effect in your
apps. iOS Wow Factor explains what makes a successful mobile app design and how to apply those
principles of success to your own apps. Once you get the iOS Wow Factor into your apps you can
watch your app adoption rate increase and gain the traction it needs to succeed and earn a
profit in the Apple iTunes App Store. Find out everything you'll need to wow your future
customers!