EAN: 9781430257615

BIG DATA ANALYTICS USING SPLUNK - PETER ZADROZN...

Big Data Analytics Using Splunk is a hands-on book showing how to process and derive business
value from big data in real time. Examples in the book draw from social media sources such as
Twitter (tweets) and Foursquare (check-ins). You also learn to draw from machine data  enabling
you to analyze  say  web server log files and patterns of user access in real time  as the
access is occurring. Gone are the days when you need be caught out by shifting public opinion
or sudden changes in customer behavior. Splunk's easy to use engine helps you recognize and
react in real time  as events are occurring. Splunk is a powerful  yet simple analytical tool
fast gaining traction in the fields of big data and operational intelligence. Using Splunk  you
can monitor data in real time  or mine your data after the fact. Splunk's stunning
visualizations aid in locating the needle of value in a haystack of a data. Geolocation support
spreads your data across a map  allowing you to drill down to geographic areas of interest.
Alerts can run in the background and trigger to warn you of shifts or events as they are taking
place. With Splunk you can immediately recognize and react to changing trends and shifting
public opinion as expressed through social media  and to new patterns of eCommerce and customer
behavior. The ability to immediately recognize and react to changing trends provides a
tremendous advantage in today's fast-paced world of Internet business. Big Data Analytics Using
Splunk opens the door to an exciting world of real-time operational intelligence. Built around
hands-on projects Shows how to mine social media Opens the door to real-time operational
intelligence

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