Every day customers see the results of divided companies. Regardless of the manner in which
their company's fractures manifest themselves however corporate leaders must find a way to
rid their workplaces of the divisions that threaten to undermine their company's productivity
profits and survival. That's why in Unite the Tribes bestselling author Christopher Duncan
provides corporate leaders with a ten-step plan for joining their company's divided ranks
together in a way that helps employees achieve their goals while also accomplishing those of
the company. Using the metaphors of the company as empire and the disparate groups that form
within companies as tribes Duncan explains that the formation of tribes within an empire is
unavoidable and to some extent it may even be natural. After all regardless of the situation
in which they find themselves human beings are social creatures that have aligned themselves
with those whose goals and motivations match their own for centuries. The job of corporate
leaders however is to build a cohesive powerful and enduring empire-which is why in Unite
the Tribes Duncan reveals: - How to build alliances and a spirit of unity across all levels of
a company in order to achieve higher employee morale greater profits and increased
productivity - How to effectively communicate to employees the reality that their long-term
prosperity as individuals operating within a company depends upon the long-term prosperity of
the company itself - The many forms of conflict that can form both within and without a
organization - How to discover what truly fulfills employees of a company and help them
acquire it - And much more. With Unite the Tribes as their guide corporate leaders will learn
that the way that great empires of the past have been established has been through the efforts
of visionary leaders who understood that they could prevail only when they were able to
convince their tribes of a simple but crucial truth: Alone you are weak and vulnerable. United
you are invincible.
