This book provides an introduction and overview of the increasingly important topic of gamer
psychology and behavior by presenting a range of theoretic perspectives and empirical evidence
casting new light on understanding gamer behavior and designing interactive gaming experiences
that maximize fun. This book aims to provide a snapshot on research approaches advances in
player psychology and behavior discuss issues solutions challenges and needs for player
behavior research and report gameplay experience and lessons as well as industry case studies
from both social sciences and engineering perspectives. The nine chapters in this book which
are divided into three sections: Neuro-Psychology and Gaming Player Behavior and Gameplay
Player Psychology and Motivations do not represent all the topics in the psychology of gaming
however they include a variety of topics in this field: the effects of violent video games on
cognitive processes the reward systems in the human brain and the concept of 'fun'
goal-directed player behavior and game choices psychological player profiling techniques game
design requirements and player psychology motivational gamer profiles and many more.This book
is suitable for students and professionals with different disciplinary backgrounds such as
computer science design software engineering psychology interactive media and information
systems. Students will be interested in the theory of gamer psychology and its impact on game
design. Professionals will be interested in the fundamentals of gamer behavior and how
interactive virtual environments can improve user experience.
