EAN: 9783898214209

NEGOTIATIONS WITH THE JAPANESE - TANJA FUSS KART...

Japan's economic development  its modernity and degree of industrialization often lead to the
assumption that there are no major differences in the Japanese way of thinking  motivations and
value system to those of Western cultures. Still  Japanese behaviour is often perceived as
incomprehensibly exotic  irrational and even absurd  which can lead to considerable
difficulties in communication. This book identifies potential sources of intercultural conflict
and shows ways of coping with these by analysing various real-life examples. It is meant to
sensitise the reader for possible causes of misunderstandings  to enable him to solve or avoid
them altogether  and to impart enough knowledge about the Japanese culture for him to act and
communicate successfully in Japan.

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