EAN: 9780307472250

SUBLIMINAL - LEONARD MLODINOW KARTONIERT (TB)

From the bestselling author of The Drunkard's Walk and coauthor of The Grand Design (with
Stephen Hawking)  a startling and eye-opening examination of how the unconscious mind shapes
our experience of the world.    Winner of the 2013 PEN E.O. Wilson Literary Science Writing
Award    Over the past two decades of neurological research  it has become increasingly clear
that the way we experience the world--our perception  behavior  memory  and social judgment--is
largely driven by the mind's subliminal processes and not by the conscious ones  as we have
long believed. In Subliminal  Leonard Mlodinow employs his signature concise  accessible
explanations of the most obscure scientific subjects to unravel the complexities of the
subliminal mind. In the process he shows the many ways it influences how we misperceive our
relationships with family  friends  and business associates  how we misunderstand the reasons
for our investment decisions  and how we misremember important events--along the way  changing
our view of ourselves and the world around us.

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