EAN: 9780321605788

AGILE PRODUCT MANAGEMENT WITH SCRUM - ROMAN PIC...

In Agile Product Management with Scrum  leading Scrum consultant Roman Pichler uses real-world
examples to demonstrate how product owners can create successful products with Scrum. He
describes a broad range of agile product management practices  including making agile product
discovery work  taking advantage of emergent requirements  creating the minimal marketable
product  leveraging early customer feedback  and working closely with the development team.
Benefitting from PichlerGÇÖs extensive experience  youGÇÖll learn how Scrum product ownership
differs from traditional product management and how to avoid and overcome the common challenges
that Scrum product owners face. Coverage includes Understanding the product ownerGÇÖs role:
what product owners do  how they do it  and the surprising implications Envisioning the
product: creating a compelling product vision to galvanise and guide the team and stakeholders
Grooming the product backlog: managing the product backlog effectively even for the most
complex products Planning the release: bringing clarity to scheduling  budgeting  and
functionality decisions Collaborating in sprint meetings: understanding the product ownerGÇÖs
role in sprint meetings  including the dos and donGÇÖts Transitioning into product ownership:
succeeding as a product owner and establishing the role in the enterprise

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