A fascinating provocative case that the metaverse will not merely transform our virtual
experience—it may actually enrich the quality of our lives” (Adam Grant)—from the visionary
co-founder of one of today’s most innovative technology companiesThis important book offers a
highly persuasive argument that the metaverse a new kind of virtual world marks a profound
next stage in this long human quest for fulfillment through creation.”—Chris Anderson head of
TED The concept of the metaverse” has exploded in the public consciousness but its contours
remain elusive. Is it merely an immersive virtual reality playground one that Facebook and
other platforms will angle to control? Is it simply the next generation of massive multiplayer
online games? Or is it something more revolutionary? As pioneering technologist Herman Narula
shows the metaverse is the latest manifestation of an ancient human tendency: the act of
worldbuilding. From the Egyptians whose conception of death inspired them to build the
pyramids to modern-day sports fans whose passion for a game inspires extreme behavior humans
have long sought to supplement their day-to-day lives with a rich diversity of alternative
experiences. Rooting his vision in history and psychology Narula argues that humans’ intrinsic
need for autonomy accomplishment and connection can best be met in virtual worlds of ideas ”
where users have the chance to create and exchange meaning and value. The metaverse is both the
growing set of fulfilling digital experiences—ranging from advanced gaming to concerts and
other entertainment events and even to virtual employment—and the empowering framework that
allows these spaces to become networks of useful meaning.” Bloomberg Intelligence recently
predicted that the metaverse will become an $800 billon industry by 2024. But its implications
argues Narula will lead to far more awe-inspiring possibilities than a spigot of cash. The
arrival of the metaverse marks the beginning of a new age of exploration—not outward but
inward—with the potential to reshape society and open the door to a new understanding of the
human species and its capabilities. Rigorously researched and passionately argued Virtual
Society is a provocative and essential guide for anyone who wants to go beyond superficial
headlines to understand the true contours and potential of our virtual future.
