EAN: 9780820463339

FINDING THE FORCE OF THE STAR WARS FRANCHISE KA...

In 1977 a single film called Star Wars exploded on the consciousness of the world. Since then
the franchise  created by George Lucas  has become a global entertainment corporation. The
merchandise of the original trilogy was largely confined to toys and games  but those games
have since become computerized  the toys more sophisticated  and Star Wars has moved into the
multi-media environment of the twenty-first century in ways unimaginable in the long-ago world
of 1977. Computer games and web sites  novels  animated television shows  as well as a new
trilogy of films  have all placed Star Wars at the center of world popular culture. Finding the
Force of the Star Wars Franchise brings together contributors who critically analyze the Star
Wars universe from many perspectives. Topics include war  foreign policy  gender roles 
spirituality and religion  toy play and adult collecting  creative fandom  race  special
effects  and mythology.

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