EAN: 9781119983354

CASH IS KING - PETER W KINGMA GEBUNDEN

An illuminating exploration of the importance of your company's cash position and the steps you
can take to ensure organizational liquidity In Cash is King  working capital and cash
strategist Peter W. Kingma delivers an insightful and practical discussion of why your
company's cash position should be on an equal footing with sales  cost  and service  and how to
make that happen. You'll learn why cash is the fuel in your corporate engine and discover the
attributes of an organizational cash culture and how to adopt them within your own firm. While
explaining some of the most important--and most misunderstood--corporate finance concepts  this
book is not a finance textbook. Instead  it uses case study examples to offer concrete
suggestions for improvements in your company that increase the availability of cash when you
most need it. You'll also find: * Discussions of the importance of sufficient liquidity for
operational concerns  research and development  and capital improvements * Explorations of the
consequences of insufficient cash positions * Examinations of the ripple effects of seemingly
small decisions that affect cash supply An essential resource for managers  executives  and
business leaders everywhere  Cash is King is an effective and hands-on exploration of cash as
the lifeblood of any modern commercial entity and an incisive guide to ensuring that your
company will have enough of it when its required.

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