EAN: 9781484239537

CREATE AND DELIVER A KILLER PRODUCT DEMO - OSCA...

Create great product demos and sell more of your product with the strategies and inspiration in
this book. Insightful interviews are presented with professionals who are giving killer product
demos in several types of businesses today. The strategies taught in this book are based on the
analysis of product demos that made history and brought millions to their companies (Apple 
Intel  Microsoft  Tesla  and more). Every day thousands of companies give demos to sell their
products. In pre-sales for enterprise software a bad demo can make your product look too
complex to the point where decision makers won't buy it. In Software-as-a-Service (SaaS) you
need to quickly convert signups into active and paying users. At a product launch event you
want a perfect demo that is both persuasive and memorable. Remember Steve Jobs? What You'll
Learn Apply a simple step-by-step method to create effective product demonstrations Know the 5
steps to create a wow moment Study the first exhaustive analysis of product demos that made
history: Douglas Engelbart's Mother of All Demos  Steve Job's Macintosh  iPod  and iPhone  and
many more Avoid common mistakes and maximize your presence as a technical presenter Align your
demo with your sales process in enterprise software  Software-as-a-Service (SaaS)  mobile apps
etc. Be aware of trends in technology for product demos Who This Book Is ForStartup
entrepreneurs  sales engineers  executive or sales representatives  and other professionals

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