EAN: 9783030060121

RETHINKING STRATEGIC MANAGEMENT GEBUNDEN

This book offers innovative ideas and frameworks for sustainable strategizing to advance
business by scaling-up its positive impact  which is so urgently needed at this time in the
21st century. It shows practitioners how to effectively deal with socio-ecological systems'
disruptions to their operating environments and play an active role in transforming markets
toward a sustainable future.In short  the book demonstrates how to make business sense of
sustainability  highlighting new approaches and examples that translate sustainability into
strategy and action. The ultimate goal is to provide a path toward a thriving future for both
business and society.This book was written for strategy practitioners and decision makers who
want to understand why sustainable strategizing is important in today's business world and are
seeking actionable business knowledge they can apply in their companies. It was also written
for students of management and can be used as a supplemental text to support traditional
graduate and undergraduate management courses.

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