EAN: 9783347111875

GERMAN COMPANIES IN CHINA - JIAN-PING QIN KARTO...

The book German companies in China describes the business experience of a German company in
China. The author was the general manager and founded the company and ran it for 20 years.
Under his leadership  the Chinese subsidiary developed successfully and grew from small to
large  from a sales company to an all-round company with around 300 employees  including almost
all functional departments. There are approximately 8 000 German companies in China. Not all
are successful for various reasons. The differences in the social system  economic system and
market characteristics  culture and customs as well as company management between China and
Germany have had a significant impact on the management of German companies in China. Most
problems with different processes are due to a simple copy of the German processes in China 
regardless of the difference in the living environment. The focus of this book is the
adjustment of the management of German companies in China to the Chinese environment. The
author personally accompanied the development of a German company in China for 20 years and
experienced many good and bad things. In this book  the author wants to objectively analyse the
general problems that arise in all processes and to make suggestions for improving the
processes from his own experience. With this book  the author would like to offer a reference
for German companies in China and open a window for those interested to understand the special
features of the Chinese market.

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