EAN: 9783662532904

INTEGRATED BUSINESS INFORMATION SYSTEMS - KLAUS...

Enterprise Resource Planning (ERP)  Supply Chain Management (SCM)  Customer Relationship
Management (CRM)  Business Intelligence (BI) and Big Data Analytics (BDA) are business related
tasks and processes  which are supported by standardized software solutions. The book explains
that this requires business oriented thinking and acting from IT specialists and data
scientists. It is a good idea to let students experience this directly from the business
perspective  for example as executives of a virtual company. The course simulates the stepwise
integration of the linked business process chain ERP-SCM-CRM-BI-Big Data of four competing
groups of companies. The course participants become board members with full P&L responsibility
for business units of one of four beer brewery groups managing supply chains from production to
retailer.

Aktuelle Preise zur EAN 9783662532904

Produktinformationen zur 9783662532904