EAN: 9783899559675

THE MONOCLE GUIDE TO SHOPS KIOSKS AND MARKETS G...

Monocle's latest book unpacks what makes a perfect shopping experience and offers tips on how
to launch  design and run your own store. A must-have guide.  The world of retail has never
been so challenged thanks to a mix of e-commerce  unimaginative brand owners and greedy
landlords. Yet while many stores have stumbled  a new generation of storekeepers and department
store owners is arising. Is this the dawn of a new  independent age of bricks and mortar
retail? Since launch the retail world has been one of the pillars of Monocle's editorial
coverage. On their travels around the world  the magazine's editors are constantly looking for
well-designed fit-outs  the people setting new benchmarks in service and the stores offering
the smartest product mix. At the heart of all this is an understanding that a memorable
shopping experience relies on a delicate balance of an inviting space  a warm welcome and a
sense of discovery (not to mention covetable products)-but an understanding  too  that shops
and shopkeepers play an indispensable role in creating lively neighbourhoods and vibrant high
streets.  This new book from Monocle reveals the global media brand's 100 favourite shops
worldwide  from the independent fashion boutique to the department store that takes up a city
block. It also offers a few top tips and advice on how to launch and run your own retail
venture  as well as a collection of sharp essays and snappy interviews. The Monocle Guide to
Shops  Kiosks and Markets is a handbook for any aspiring shopkeeper  stocking a wealth of
insight and inspiration.

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