When it comes to sustainable brand presentations the ques-tion is no longer whether we can
conserve resources and build green but how! Sustainability has become a must. But to make
circular brand spaces a reality everyone - from exhibitors to designers to visitors - needs to
pull in the same direction. The new issue of the Brand Experience & Trade Fair Design Annual
features successful examples that demonstrate an intentional approach to people and the
environment - and are inspiring to boot.
